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    September 03

    LV-走向帝国时代(一)

     

    (想看图片的请移步新浪的博客吧 http://blog.sina.com.cn/s/blog_514c365e0100b347.html ,共享空间里发照片貌似很费劲)

     

    欧洲政治的进步,是从城邦走向帝国。生于欧洲的LV,他的成长经历,也复制了欧洲文明的进程——勤劳智慧的人们在一片富饶的土地上,建立的独具特色的城邦,历经百年的发展,因为经济和政治利益,告别了独立状态,走向联邦,建立了帝国。下面,我们来看一下LV的成长足迹:

     

    1821年,Louis Vuitton先生出生,天知道这个孩子后来会有怎样一双灵巧手,而他的后人,有将有怎样翻云覆雨的手。

     

    1854年,为拿破仑三世效力多年后,Vuitton先生在巴黎开了以自己名字命名的店铺,并开始使用“LV”这两个字母作为品牌的标志。

     

    1888年,LV推出了Damier图样,这套棕色和土黄色格子的搭配,用百年时间,验证了它的经典。这个图案的包袋,可供熟龄人士彰显成熟稳重的气质,其实这个系列的小型皮具如零钱包,钥匙包等,也很适合年轻的女性,毕竟这种中型低调的颜色和设计,是百搭的圣品。

     

    1896年,Louis Vuitton先生之子Georger推出了大名鼎鼎的“Monogram”图案(虎父无犬子啊),这个太出名了,堪称LV的传世经典图案,历经百年,流行不衰。大写的“LV”字母,与形态各异的四瓣花组合,代言了身份和地位,代言了品质和品位,代言了流行和经典,也代言了美丽和梦想。

     

    1914年,LV在巴黎的香榭丽舍大街开店(无论哪个品牌,在入驻香榭街,都会成为其成长中的里程碑事件)。和巴黎随处可见的巴洛克建筑风格相异,LV在香榭街的店面,呈现出简约、低调和厚重的感觉,时尚,经典和百年历史的沉积,凝结成店铺独特的气息,即便远望,也仿佛沉浸在品牌制造的奢华空间中。

     

     

     

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